Mar 232014

Recently Joules approached me to work with them and create a little board of some of my favourite things. They are a UK brand that is expanding their e-commerce business into the USA. While the website had some great pieces I wasn’t sure what the quality of these products was like. I quickly contacted some of my amazing UK blogger friends and asked them what they knew about Joules. The overwhelming response was quality products with UK style. I love quality and a bit of an obsession with UK style.

What I quickly realized when I searched their on-line shop was how heavily influenced this collection is with the British equestrian feel and I was sold. I also thought they had some of the prettiest floral dresses and floral tunics. No UK mood board could be complete without some wellies, a quilted jacket and something with the Union Jack.


Microsoft Word - joules usa.docx


I really loved the range of jackets, floral dresses and wellies they had and I hope you did too.

*This sponsored post was styled by me with all pieces selected representing items I would love to have in my closet. I only work with brands I would wear.

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 March 23, 2014  Posted by on March 23, 2014

  9 Responses to “Joules – Floral Dresses and More”


    Love that these pieces all have an iconic English countryside flair. I am pretty sure you can get the wellies at Raindrops already but I could be mistaken.


      I just checked the website and you can get them at Raindrops. Another piece of proof of how great Joules is if Raindrops carries them.


    That’s a really great mood board. I especially like the satchel and the quilted jacket. Quintessentially English!


    I love the Hummingbird jumper & the Mac is such a classic! Such a gorgeous mood board Iva & you’ve selected so well! Ax


    So many lovely pieces! I love that floral skirt and the blue dress, very feminine and oh so pretty.


    I quite like the bags here. I have Joules clothing for my daughter. The Husband has a jacket and I have a country tweed style jacket, which I love. I don’t regularly shop, at Joules, but they do have some great little pieces that crop up from time to time. H xx

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