Nov 182014

This past weekend I attended Spark Sessions, the only Canadian Beauty and Fashion Blogger Conference in Canada. I met some great new bloggers and learned quite a bit (G+ here I come and I am finally creating a media kit). I always learn something new at conferences and that’s one of the most exciting parts of attending any conference. The second day of the conference I was a scheduled speaker, my topic “Step it Up: You’re a Blogger, What’s Next?” Rema Gouyez (The Burgundy Book) and I shared our stories with a room full of bloggers (most of them fairly new to the industry). We were candid and she was funny. I shared my Canada AM story, for those new to my blog the first time I did a TV segment I slept in and almost didn’t make it. I told this group of new bloggers that their journey will not be a straight line, that they will get a 1000 no’s, that they will mess up and their goals will change. I also explained that they need to surround themselves with a great network of other bloggers, that a smile is their secret weapon when meeting PR contacts and when they are messing up take a deep breathe, own that moment and decide you are going to be excellent because being excellent is your only choice.

What do you wear when you are attending a conference with your peers (new and seasoned)? All black everything – I went back to the basics. I had every intention of wearing the exact outfit below, because of the snow – yes snow – I changed out my shoes and wore my leopard print heels. These pictures were taken before the colour change, I like to wear this outfit for a very casual dressy look. Totally makes sense once you see it.

all black everything - black culottes

all black everything 2

all black everything 3


Sweater, Banana Republic (old) || Culottes, Pink Tartan (sold out, love these but these lace ones are amazing) || Cuff, Cocoa Jewelry || Earrings, Ann Taylor || Shoes, Paul Andrews

Linking up with The Pleated Poppy Blog

If you haven’t had a chance to enter my Pursebox giveaway there is still lots of time. Please note that it’s only open to Canadian residents excluding Quebec.

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 November 18, 2014  Posted by on November 18, 2014 Tagged with: , , ,

  11 Responses to “all black everything at Spark Sessions”


    Nice outfit! And great giveaway! I’d wear the purse with

    xo T.


    loved your style at the conference – watched you from afar (that sounds creepy).


    I love that you wore all black! I was conflicted but black is always chic. Great post!


    with a great pair of heels and a pop of color scarf…. <3 !!!


    I read lots of your pearls of wisdom on Twitter … sounds like it was a great conference. I too need to do the G+ thing … I keep forgetting!! Absolutely LOVE your outfit – I’ll bet your audience were hugely inspired by you x


    Looks great! I loved following along via twitter, made me feel like I was right there 🙂


    and you were great, loved the panel and hearing the down to earth stories, so glad we finally got to say hi


    Hi Iva,
    I found your blog via The Pleated Poppy and I’m so glad I did. I recently started my own style blog and I too am a mother of four! I am loving your all black look and culottes are very cool. Great look!


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